Innovate like Moneyball

September 28, 2011 — 9 Comments

Confession:

I have a romantic love affair with Baseball.  It may be weird to you but it isn’t to me.

I left my baseball love, St. Louis, seven years ago to move down and be with wife Brooke. I have quite enjoyed Nashville but the physical distance from St. Louis baseball only grew my love for the game.  Nashville unfortunately isn’t known as a baseball town but when I meet another “real” fan of the game, we immediately are friends regardless our favorite team.  These days, I follow box scores like it is my balance sheet.

Brooke and I just watched Moneyball (2011) starring Brad Pitt, Jonah Hill, and Philip Seymour Hoffman.  This is based on MIchael Lewis’ bestselling 2003 book.  Hands down, this is the finest baseball movie since Bull Durham/Field of Dreams.  Critics call Moneyball the baseball movie for nerds but I think it is made for all of us.  It has inspired me to act and here is why.

If you have not see the movie, here is a summary.  Faced with putting together a baseball roster 1/4 the budget of the NY Yankees, General Manager of the Oakland A’s Billy Beane had enough.  Year after year, he would develop amazing players only to be robbed by them in free agency by rich teams like the Yankees or Red Sox.  Instead of drafting players solely by basic stats like batting average, home runs, and RBIs, with assistance,  he employed computer-generated analysis and found a better way to rate players. This idea stressed the greater importance of “on base percentage” (hits plus walks and being hit by pitches), which gives their team a statistical advantage over time.  And it worked albeit with heavy opposition of the idea for his first season in 2002.

Was it easy?  No.

Did the “establishment” scouts cry foul and think he was crazy?  Yes

Moneyball should awaken the “innovative spirit” within all of us.  Whether in business, school, personal life, church, or your little league team, we must pay attention to the dragon that needs to be woken in us.

I lead a marketing team in publishing and there isn’t a day that goes by when I just wish there was a standard to go by.  Marketing Plans I wrote only 6 months ago can seem archaic compared to what is needed in today’s complex publishing environment.  I think in “context” so it is particularly harder for me to stretch to innovate and think through better ways of doing things.  But the past is the past and we can still learn from it.  But…

The world is changing faster than I’m writing these words.

So here is where we go.  Here is where I need to go with you.

When someone says “that’s just the way it it is” or “that’s how it worked before”…

Pause.

Question the status quo.

Focus on the outcome and that will tell you how to play in today’s world. 

If it didn’t work today; research, try, fail, try again, and keep learning.  You will get there.  But you can’t just keep pulling out the “driver” when you need what you really need is to hit a cut 3 iron. (I apologize for the golf lingo, I can’t help myself)

Innovate and swing away.

9 responses to Innovate like Moneyball

  1. 

    I loved the movie but definitely hadn’t realized how inspiring it could be for any line of work. Cool article!

    http://thenickelscreen.com

    • 

      Indeed Russ. I think we all get stuck in he victim mentality when faced with situations like Billy Beane. It’s easy to just sit back and let it happen and blame “the system.” The one thing we can control and change is ourselves and the way we think so that is the challenge.

  2. 

    if your only tool is a hammer, then every problem will look like a nail

  3. 

    Haven’t seen the movie, but I’m all about innovation. Good stuff, Marketing Man.

  4. 

    Good thoughts. I found the movie to be inspirational and thought-provoking along the same lines.

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